Meet Mark Macdonald
Growing up in the country, every trip to Melbourne felt like stepping into another world. I was the kid looking up at the buildings, fascinated by the details, architecture and stories that gave the city its character.
With a background in graphic design, I've always been interested in what creates an emotional connection. Just like a great logo can represent something far bigger than itself, I believe places have their own visual identity too. A building, a street corner, a familiar view or a moment of light can become a symbol of the memories we attach to a place.